If you are like many others, your financial resources are tied up largely in non-cash assets. From a tax standpoint, it may be better for you to give something other than cash.
When you make charitable gifts to WQW of stock, bonds, mutual funds, or other long-term appreciated assets (assets you have held for over one year and that have grown in value), you receive a double tax benefit. You receive a charitable deduction for the current fair market value of the asset and you are not taxed on your capital gain in the asset. This means you receive a tax break for the appreciation on which you never paid taxes.